Marketing strategy; Implementation support


Lilongwe and Cape Town

Expanding a brand footprint in Southern African

Ener-G-Africa is one of the country’s leading sustainable energy companies, thanks to their development and manufacture of innovative solutions tailored to Africa. The company engaged Firejuice while building a world-class solar panel factory in Malawi, in order to gain strategic marketing direction to generate demand once the plant became operational.

Over the course of 12 months, Firejuice served as an outsourced marketing department as the company expanded, providing a range of services traditionally associated with those of a Marketing Director and a Marketing Manager, but on a flexible and affordable basis.

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