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For medium to large companies looking for an independent review of their marketing function with practical suggestions on how it can be improved.

Approach

We conduct a review of your marketing function, which includes analysing what your internal marketer or marketing team is doing, how they can be supported, what resources are available, and any evident gaps in your marketing processes and communication strategy. This review typically involves conducting interviews, assessing current marketing activities and reviewing relevant market information. We consolidate our findings and present them to you in an executive workshop. In most cases, the outcome of this review forms the foundation of a sales and marketing strategy that your business can immediately start to implement independently or with our assistance as a follow-up engagement.

Firejuice - Strategic Marketing Review Approach

Deliverables

A strategic marketing review with a roadmap to enhance the function’s effectiveness.

Pricing and terms

  • R50,000 (ex VAT) or $5,000 for clients outside South Africa – we invoice 70% of the fee upfront.
  • Fees paid are not refundable.
  • On average, the review takes between two and four weeks to complete.

Roadmap

Step 1 Step 2 Step 3 Step 4 Step 5 Step 6
Agree on a project outline – the scope of the review Check
We’ll send an invoice for 70% of the total fee Check
Conduct interviews and review the relevant information Check
Present initial findings and discuss our recommendations Check
Compile and present comprehensive findings Check
Sent final invoice for the remaining 30% of the fee Check

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