For medium to large companies looking for an independent review of their marketing function with practical suggestions on how it can be improved.
Approach
We conduct a review of your marketing function, which includes assessing what your internal marketer or marketing team is doing, how they can be supported, what resources are available, and any evident gaps in your marketing processes and brand strategy. This review typically involves conducting interviews, assessing current marketing activities and reviewing relevant market information. We consolidate our findings and present them to you in an executive workshop. In most cases, the outcome of this review forms the foundation of a brand and marketing strategy that you can implement immediately, either independently or with our ongoing support.
Deliverables
A strategic marketing review with a roadmap to enhance the function’s effectiveness.
Pricing and overview
- R50,000 (ex VAT) or $5,000 – we invoice 60% of the fee upfront
- It takes about two weeks
Roadmap
Step 1 | Step 2 | Step 3 | Step 4 | Step 5 | |
---|---|---|---|---|---|
Agree on a project outline – the scope of the review | |||||
We’ll send our first invoice, due on receipt | |||||
Conduct interviews and review the relevant information | |||||
Present findings and discuss our recommendations | |||||
Send final invoice |